PERANCANGAN DESAIN APLIKASI PEMETAAN UMKM BERBASIS MOBILE
Abstrak
The advancement of information technology encourages Micro, Small, and Medium Enterprises (MSMEs) to utilize it for business development. However, many MSME entrepreneurs still struggle to attract customers and disseminate information about their business locations. To address this issue, a Mobile-Based Geographic Information System (GIS) for MSME Mapping has been developed, allowing customers to easily find nearby MSMEs while helping business owners effectively promote their enterprises. This application adopts the prototype method, enabling testing and refinement of the design based on user feedback. Developed using Flutter and Dart, it is compatible with Android and iOS platforms, ensuring broader accessibility. Its key features include location-based search, MSME data management, and real-time business information updates. Research findings indicate that this application effectively enhances MSME accessibility and visibility in Indramayu. It involves three main actors: Admin, MSME Partners, and Visitors, each with distinct roles within the system. This solution facilitates more efficient information dissemination, supports local business growth, and strengthens MSME competitiveness in the digital era.
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Referensi
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